Event · East Village

BATSU! in NYC's East Village: A Japanese Punishment-Game Comedy Show

BATSU! is a live comedy show at 67 1st Ave in the East Village, built on the Japanese idea of the punishment game. Performers compete, and losers take penalties such as electric shocks and paintballs. A sister show runs in Chicago, and tickets are sold through Tock.

By NBT Editors · 2026-11-11

BATSU! is a live comedy show in Manhattan's East Village, at 67 1st Ave. The name comes from the Japanese word for "punishment," and the format borrows the punishment game familiar from Japanese variety TV. The Infatuation notes that the entrance is a door disguised by a large chicken-and-turtle mural.

According to InsideHook's 2023 report, the show runs about two hours. Four performers take turns in games such as freestyle rap battles and comedic roasts. A winner is crowned at the end, but nobody leaves untouched. Punishments listed by the two publications include electric shocks, being a paintball target, a whipping, hands in a tray of mousetraps, and a giant egg-smashing chicken. Some audience members join in. One drank soy sauce from a performer's belly button.

One of the people behind the show is Noriko Sato, a Saitama native who serves as creative producer and co-host. InsideHook says she was the first to audition, in 2010, and that performances began in early 2011. At the time of that article, guests walked through a Japanese kitchen called Kogame to reach the performance room. Sushi, small plates and sake were on offer. Seating was unassigned, at picnic-style tables.

The official site sells NYC tickets through Tock and also lists a Chicago show. It also has pages for a New Year's Eve party and a U.S. tour. Private shows and events can be arranged through groups@batsunyc.com. Japanese readers who know the punishment-game tradition will recognize where the idea comes from.

(Details are drawn from points that agree across reports by InsideHook, The Infatuation.)

Where

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