Fashion · Midtown East

COMME des GARÇONS PLAY: Pink Heart Collection at Dover Street Market New York

COMME des GARÇONS PLAY's Pink Heart collection arrived at Dover Street Market New York on October 16. The line puts the brand's signature heart emblem front and center, with a campaign shot by a Thai creative team.

By NBT Editors · 2026-10-17

COMME des GARÇONS PLAY: Pink Heart Collection at Dover Street Market New York
Image: Instagram @doverstreetmarketnewyork

The COMME des GARÇONS PLAY: Pink Heart collection went on view at Dover Street Market New York on October 16.

PLAY is the line within Comme des Garçons best known for its red heart logo with two small eyes. Built around easy, everyday casualwear, it has a following far beyond the label's more avant-garde runway work. The Pink Heart collection takes that emblem as its theme.

The imagery released alongside the collection comes from a Thai creative team. The artists credited are Khunpol, Thai and Jungt, with photography by bbels_ and styling by fu_martinn. A team of photo assistants and styling assistants rounds out the production, giving the campaign a lively, collaborative feel.

Dover Street Market New York occupies a multi-floor building at 160 Lexington Avenue. Alongside the various Comme des Garçons lines, it stocks designers from around the world, so a visit for the PLAY heart pieces easily turns into a longer browse. For Japanese-speaking New Yorkers, it remains one of the city's most convenient places to see Japanese design up close in a single stop.

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Where
Dover Street Market New York
160 Lexington Avenue, New York, NY 10016
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Date
Fri, Oct 16